What is a Fun Pack?
I am SUPER excited for the second of three Fun Pack mailings to arrive at the homes of early bird families in time for the Family Day weekend. Every summer, we offer an “early bird incentive” to register within seven days of kids leaving Camp. Over 1,100 campers from 701 families took us up on that offer this year, which was amazing! We didn’t want to offer just a discount, though. We added touchpoints to keep the magic of Camp alive for these campers during the year. That’s where the Fun Packs come in!
Early bird campers receive three seasonal Fun Packs. It all started with the Fall Fun Pack in early November. Campers received a copy of their 2024 cabin photo to remember the summer, a 2025 Countdown to Camp calendar, and all the craft and activity supplies they needed for Fall Home Adventures.
What is Home Adventures?
Home Adventures is a series of interactive videos and activities for campers that brings fun and faith into your home. Since our first season launched in 2021 in the midst of COVID-19, it has developed over time. Campers love watching the different video segments, like The Morning Show, The Craft Den, or Spark Ideas devotionals. Each video encourages kids to engage in some way, whether it’s a fun challenge, creating a new craft, or sitting down to read the Bible together as a family.
One piece of feedback we heard regularly, however, was that kids couldn’t participate fully since they didn’t have the craft or activity supplies on hand. To make it truly accessible to every camper, we’ve included all of the supplies needed for each new season of Home Adventures in the Fun Pack mailings! In the fall, that meant packing up thousands of popsicle sticks, glue dots, and elastics so campers could create catapults for our Camper Challenge and Popsicle Stick Cabins to hold their cabin photos.
I LOVE when parents send pictures of their kids doing the crafts and extending the fun of Camp throughout the entire year.
The Frosty Fun Pack
This past Sunday, our interns got together in the Muskoka Hall to finish compiling our Frosty Fun Packs. The goal is for these packages to arrive in time for Family Day weekend, so watch your mailbox!
The Frosty Fun Pack differs slightly from the fall in that all of the campers in one family will share a single package. That’s because we are shipping families a high quality, custom puzzle they can tackle together over the Family Day weekend! I am really happy with how this project came together and can’t wait to see pictures of camper families with their finished puzzles!
Similar to the fall, we are also releasing a new round of Home Adventure videos and activities for campers to enjoy in the winter months.
The Fresh Fun Pack
Our team is already hard at work on the last of three Fun Packs coming out this spring! Early bird campers can look forward to receiving their 2025 limited edition t-shirt and buff arriving in the mail in early June. My hope is to see hundreds of kids showing up on opening day decked out in their 2025 swag and looking forward to the adventure of a lifetime!
Join Us for Summer 2025
If you want to get in on the Fun Pack fun for next year, your first step is to register for Summer 2025! We will launch our 2026 early bird offer at the end of Week 1 this summer as the first campers leave property on Saturday morning.
If you have any questions about Camp, don’t hesitate to reach out! Connect with our Customer Care Team at info@miniyowe.com or 705-385-2629.
Hoping to get a bunch of pics on Saturday.